Il est maintenant temps de prendre les devants

As an entrepreneur and philanthropist, I have had the opportunity to see my ideas transform into projects that have impacted communities and my country. I have seen the magic of a shared dream that transforms strangers into collaborators and changes lives. And while such projects are powerful in raising our collective consciousness and propelling us to action, I have always wondered how to create societal change that can heal our ills at the source…

Good4.Global is the result of this thinking and the unparalleled support of my team – experts in their respective fields – who challenged me to make this project a reality for humanity.

After working with thousands of vulnerable people, I have come to understand that human and planetary prosperity depends on two things: will and money. Whether we are rich or poor, students or CEOs of multinationals, our consumption choices determine our collective future every day.

In short, spending is like voting. Faced with so much human and ecological distress, it is urgent that we know better what we are voting for, exactly.

This is exactly what Good4.Global has to offer: awakening us to a more conscious way of living and doing business, and giving us the tools to make informed choices.

Josée Lusignan, founder